Community Table
Interactive Design Project Tackling Loneliness in Cafes
About
The Background
Loneliness and the feeling of being unwanted is the most terrible poverty - Mother Teresa
Loneliness is a growing epidemic in the UK.
Community Table aims to address loneliness through local community cafes.
By Cafe owners creating a 'Community Table' they are providing a safe and welcoming environment for people to get know different members of their local community whilst reducing rising levels of isolation in elderly people.
Community Table provides company for people that would otherwise sit alone.
WORK
Like what you see?
Branding
Simple bold text and design was chosen to support the understanding of elderly people that were partially sighted. I wanted the cards and experience to be as inclusive as possible, and as the interaction was designed with elderly people in mind I moulded the design on their potential needs. Red, white and black were chosen as they are strong colours and the high contrast is easy to read, but also echos the colour scheme of traditional playing cards as well which allowed fluidity and unity between the different elements.
